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How to Use Social Media for Small Business

Indeed, social media is one of the best ways to connect with people who already love your brand. It’s also important for reaching those who haven’t heard of your business yet. 1. Start with a plan 2. Decide which platforms are right for you 3. Know your audience 4. Expand your audience 5. Build relationships 6. Share compelling visuals whenever you can REF Link: https://blog.hootsuite.com/social-media-tips-for-small-business-owners/

7 Steps For An Effective Social Media Marketing Plan

Social media is a vital marketing channel for businesses of all sizes. The common question a few years ago, “why should our business use social media?”, is now being replaced with, “how can our business grow with social media marketing?”. Step 1: Audit Your Current Social Presence Step 2: Document Who Your Ideal Customer Is Step 3: Create A Social Media Mission Statement Step 4: Identify Key Success Metrics Step 5: Create and Curate Engaging Content Step 6: Invest In a Social Media Management Tool Step 7: Track, Analyze, Optimize REF Link: https://ducttapemarketing.com/social-media-marketing-plan/