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Why you should use social media for your pharma

Ten reasons why you should use social media for your pharma and life science organisation 1. INCREASE BRAND AWARENESS 2. SHOW YOUR BRAND VALUES 3. BECOME A THOUGHT LEADER 4. STAY RELEVANT 5. INCREASED WEB TRAFFIC 6. GENERATE LEADS 7. BOOST SALES 8. WORD OF MOUTH HAND REVIEWS 9. PROMOTE CONTENT 10. CREATE NEW CONNECTIONS AND STRENGTHEN CURRENT ONES REF Link: https://www.orientation.agency/insights/10-reasons-why-pharma-companies-should-use-social-media

7 Steps For An Effective Social Media Marketing Plan

Social media is a vital marketing channel for businesses of all sizes. The common question a few years ago, “why should our business use social media?”, is now being replaced with, “how can our business grow with social media marketing?”. Step 1: Audit Your Current Social Presence Step 2: Document Who Your Ideal Customer Is Step 3: Create A Social Media Mission Statement Step 4: Identify Key Success Metrics Step 5: Create and Curate Engaging Content Step 6: Invest In a Social Media Management Tool Step 7: Track, Analyze, Optimize REF Link: https://ducttapemarketing.com/social-media-marketing-plan/

Why Social Media is a Must in Pharma Marketing

Things to consider when working in a highly regulated market – Healthcare 1: Educate everyone involved on the importance of social media for the company 2: Stay in close contact with your legal team 3: Stay on label and create options for sharing risk information in multiple formats 4: Create strong internal guidelines for social media objectives 5: Tell human stories REF link: https://www.toprankblog.com/2011/01/social-media-marketing-pharma/

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